Did you know that Machinima.com had 2.3 Billion web hits in 2010? And in June alone this year had 700 million hits? How on earth had I never heard of Machinima class knowing how popular this medium is?? Machinima is the next generation video entertainment network for video gamers, providing comprehensive gaming-focused editorial and community programming to the hard-to-reach core 18 – 34 year old male demographic. Machinima.com is the the number one all-time Entertainment Channel on YouTube. Machinima.com properties are found across the largest global distribution platforms including YouTube, Facebook, Twitter, iOS and Android.
So what exactly is Machinima? Machinima is filmmaking with a real-time, 3D virtual environment, often using 3D video game technologies. It is the convergence of filmmaking, animation, and game development. Starting in the 1980's software crackers added custom introductions to programs whose copy protection had been removed. As a result of these hackers new ideas were prompted for gaming companies to make 3-D demos in real time with little amount of software code. However, during this time period there was little disk storage was available which created a lag in the graphics.
The term Machinima was coined in 2000 by a man named Hugh Hancock, founder of Strange Company. A misspelled contraction of machine cinema(Machinima)was intended to define the actions of in-game filming from a specific engine.
What blows my mind so much about this whole idea of Machinima is how quickly people are able to create these videos within a video game. This stuff just blows my mind that people are able to move characters, such as the ones in Halo Red vs Blue, in a game that is already created. This stuff seems like it would take years to create if possible to at all. I'm in aw every time I watch this kind of stuff.
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